This series of photographs consists of film stills made during the production of a promotional video for the musician Lambert and his album Open.

The images follow Lambert appearing to embark on a new venture into the world of self-improvement and personal development. As the scenario unfolds, however, it becomes clear that the entire premise is part of a carefully staged ruse promoting the album.

The film was directed by Tom Oxenham, who invited me to collaborate on the project, and was released by Mercury KX.